Ambrose brings over 30 years of experience in the overhead crane industry, embodying CraneWerks' core values of excellence and commitment to customer satisfaction.

His extensive background includes roles in service, inspections, technical repairs, crane operator training, and sales of new equipment. As well as designing specialized below- the-hook devices, executing crane system installations, and contributing as a chaplain, entrepreneur, and author.

“For almost three decades, CraneWerks has been synonymous with quality, reliability, and innovation in the overhead crane and material handling industry. Based in Morristown, Indiana, our mission has always been to empower businesses with cutting-edge solutions that enhance efficiency, productivity, and safety. While we have consistently serviced the East Coast, our focus is now on expanding our presence and actively seeking new dealer partnerships in this dynamic region,” said Ashley Larochelle, president, CraneWerks.

“CraneWerks understands the diverse needs of potential dealers on the East Coast. Many companies in this area possess impressive capabilities, ranging from those without manufacturing facilities to those skilled in building smaller systems while lacking the infrastructure to produce larger, more complex solutions. This is where CraneWerks steps in, bridging the gap and enhancing the capabilities of our dealer network.

“Our approach is simple yet powerful: we partner with a variety of material handling and crane companies to complement their existing products and services. By doing so, we enable our dealers to offer comprehensive solutions to their customers without needing to outsource to other companies. This seamless integration allows for a more streamlined, efficient, and cost-effective approach to meeting customer needs. At CraneWerks, we pride ourselves on being a true extension of our dealers. Whether it's supplying turnkey engineered solutions, standard products, or providing expert installation support, we ensure our dealers have everything they need to succeed. Our unique dealer network model sets us apart, fostering close-knit partnerships that drive mutual growth and success.

“Imagine a scenario where a dealer has a customer requiring a complex crane system that exceeds their in-house capabilities: Instead of turning the customer away or outsourcing the project, the dealer can rely on CraneWerks. We step in, leveraging our extensive expertise and resources to deliver a solution that not only meets but exceeds expectations. This collaborative approach builds trust, enhances customer satisfaction, and solidifies long-term relationships.

“As we look to the future, CraneWerks is excited about the opportunities on the East Coast. We invite material handling companies of all sizes to join our dealer network and experience the benefits of partnering with a leader in the industry. Together, we can elevate the standards of service, innovation, and reliability in the material handling sector.

“CraneWerks is committed to expanding its footprint on the East Coast by building strong, mutually beneficial partnerships with new dealers. Our unique approach, comprehensive solutions, and unwavering dedication to quality make us the ideal partner for any company looking to enhance their capabilities and better serve their customers. Join us, and let's elevate your business to new heights.”

Ambrose’s role at CraneWerks is integral to the company's mission of exceeding industry standards and elevating customer experiences. His ability to blend technical proficiency with a deep understanding of customer needs positions him as a key driver in CraneWerks' journey towards innovation and excellence.

“We are thrilled to welcome Bo Ambrose to CraneWerks," added Larochelle. "His wealth of experience and passion for excellence align perfectly with our values and mission. We look forward to the positive impact Bo will have on our team and our clients along the East Coast."